By deep Leigh on Tuesday, March 19, 2013
SugarDaddie.com, launched in 2002 (apparently because of the design that is same has) is a dating internet site that links rich older guys with more youthful ladies. ItвЂ™s celebrating a ten years of вЂњintergenerational matchmakingвЂќ by providing US towns huge amount of money to rename by themselves вЂSugarDaddie.comвЂ™.
This is a win-win stunt thatвЂ™s done incredibly well in the States despite the horrendous and unforgivable misspelling of the word daddy in the companyвЂ™s name. Much like Cougar DatingвЂ™s PR stunt providing to pay for Caroline Flack ВЈ500,000 to end up being the face of its web site after her brief relationship with One DirectionвЂ™s Harry Styles, the alternative party is incredibly not likely to state yes, but in any event, your website advantages of an unbelievable level of protection, with links from several of the most respected news domains available to you, SEO-wise.
Darren Shuster, creator of Pop society PR, the agency behind the number of non-starter stunts, tweeted me personally because of the campaign earlier today and a short Bing search implies that heвЂ™s apparently by using this campaign the maximum amount of to promote himself along with his agency as he’s advertising the customer вЂ“ a way that is particularly odd PR.
The Berkshire, UK-based business, through Shuster, has contacted officials at four metropolitan areas to date (itвЂ™s prone to keep working til the media get annoyed of covering it or someone claims yes), including:
Woodside, Ca ($11.65m) and
HereвЂ™s a news piece concerning the offer to Woodside, CA:
The essential present offer to glucose Hill, GA, made March 17, would provide the town $3.75 million in return for meeting following conditions:
A 10-year dedication to formally replace the title of glucose Hill, Ga. to SugarDaddie.com, U.S.A.